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Google’s creative destruction


Venture Capital firms have been the engine of the United States’ innovation economy. At Google Ventures, the search giant’s investing arm, Google thinks it can build a better one.

The managing partner Bill Maris understands the circumstance that “If I’m an entrepreneur and I have a term sheet from Sequoia and Kleiner, that’s the safe choice. Google Ventures is the brave choice.” But Maris argues that won’t be the case for long. “We’re in the process of rethinking everything, from top to bottom, so that over time, Google Ventures becomes the safe choice.”

Read here to know how Google Ventures wants to do better.

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