Home > RENO, 2000–2016 Rebranding A Tarnished Reputation

RENO, 2000–2016 Rebranding A Tarnished Reputation

Inhabitants: 185,000 (2000); 240,000, within a metropolitan area of 500,000 (2016). Nevada’s second most populous region after Las Vegas.

CIV City Case PDF: 

This resource is available exclusively for our members.
CIV Membership - Register Free

About the Author:

Jack Wroldsen – Assistant Professor, Spears School of Business, Oklahoma State University.